Portfolio
Case studies, not galleries.
Each project below tells the whole story: the founder's challenge, the strategic decisions, and the identity that answered them.

Ardh
A heritage restaurant identity built to establish a premium dining destination from zero.

Gingerly
An Ayurvedic ritual made visible on the shelf, now stocked in over 150 boutiques.

Iraq 100
A mark for a hundred years, carried across five cities in Arabic and English.

The Yin Mama
Holistic birthwork services, held by a symbol older than language.

Rosa Alicia Studio
An identity for a wellness and yoga studio
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